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<p data-start="71" data-end="410"><span style="font-family: georgia, palatino, serif; font-size: 12pt;">Ultimate Kho Kho (UKK) is set to return for its highly anticipated third season on November 29, with the Indira Gandhi Indoor Stadium in New Delhi hosting the action. The new season promises high-octane matches featuring athletes from leading Kho Kho nations around the world, marking the league&rsquo;s first inclusion of international players.</span></p>
<p data-start="412" data-end="601"><span style="font-family: georgia, palatino, serif; font-size: 12pt;">Building on the momentum of two impactful seasons, UKK is now entering a new phase&mdash;focusing on grassroots development, discovering fresh talent, and expanding the league&rsquo;s global footprint.</span></p>
<p data-start="603" data-end="812"><span style="font-family: georgia, palatino, serif; font-size: 12pt;">The league made waves in Indian sports broadcasting by becoming the first indoor league to deploy spider cam technology, delivering cinematic visuals that enhanced both live and television viewing experiences.</span></p>
<p data-start="814" data-end="1255"><span style="font-family: georgia, palatino, serif; font-size: 12pt;">"Kho Kho&rsquo;s rise on the global stage is now undeniable. Ultimate Kho Kho has pioneered a professional, competitive format that&rsquo;s elevated the sport beyond its traditional roots,&rdquo; said Sudhanshu Mittal, President of the Kho Kho Federation of India. &ldquo;With India's recent World Cup success and international players joining the league, Season 3 marks a turning point&mdash;signalling Kho Kho&rsquo;s readiness for global scalability and commercial success.&rdquo;</span></p>
<p data-start="1257" data-end="1636"><span style="font-family: georgia, palatino, serif; font-size: 12pt;">In a year that saw emerging sports in India grow by 24%, Ultimate Kho Kho has emerged as a leading force in non-cricket sports entertainment. The league has amassed a cumulative reach of 164 million viewers&mdash;41 million domestic and 64 million global across TV and OTT platforms. Its digital footprint has also soared, with over 60 million interactions and 225 million video views.</span></p>
<p data-start="1638" data-end="1934"><span style="font-family: georgia, palatino, serif; font-size: 12pt;">Amit Burman, promoter of Ultimate Kho Kho, emphasised the significance of this upcoming season: &ldquo;Season 3 reflects the league&rsquo;s evolution from a domestic platform to an international sporting property. We&rsquo;re building a bridge between India&rsquo;s rich sporting heritage and the global sports economy.&rdquo;</span></p>
<p data-start="1936" data-end="2284" data-is-last-node="" data-is-only-node=""><span style="font-family: georgia, palatino, serif; font-size: 12pt;">Dhiraj Parasher, CEO of UKK, added, &ldquo;Our focus is now on making the league self-sustaining, while giving brands an unparalleled opportunity to connect with a young, digital-first audience. Ultimate Kho Kho is becoming more than a sport&mdash;it&rsquo;s a cultural movement rooted in speed, strategy, and emotion, all told through an authentically Indian lens.&rdquo;</span></p>
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League to feature global talent, set for high-energy matches at Delhi’s Indira Gandhi Stadium

Ultimate Kho Kho Season 3 begins Nov 29

League to feature global talent, set for high-energy matches at Delhi’s Indira Gandhi Stadium

June 20, 2025 | 21:56 IST